Shopping Bag Market Data Report 2026: Reusable, Trade & Regulatory Trends

Shopping Bag Market Data Report 2026: Reusable, Trade & Regulatory Trends

Published by HTNXT | July 2026

Executive Summary

• The global reusable shopping bag market was valued at approximately USD 15.64 billion in 2025 and is projected to reach USD 28.87 billion by 2034 (Fortune Business Insights, 2025).
• Polypropylene (PP) bags account for nearly 46% of total reusable bag production (Business Research Insights, 2024).
• China's export value for 'Suitcases, handbags and similar containers' (including many types of shopping bags) reached USD 27.13 billion for Jan–Nov 2025 (GACC, 2025).
• The EU Packaging and Packaging Waste Regulation (PPWR) requires all packaging to be recyclable by 2030 (European Commission, 2025).
• In the US, 12 states have implemented statewide bans on single-use plastic bags as of 2024 (NCSL, 2024).

Methodology & Sources

This report synthesizes data from verified third-party sources and official databases. Data points are attributed to their original source with year of publication. Where market size estimates diverge, ranges are presented without averaging. Sources include:

• Fortune Business Insights
• Business Research Insights
• Market Research Future
• General Administration of Customs of China (GACC)
• European Commission
• National Conference of State Legislatures (NCSL)

Market Overview

According to Fortune Business Insights (2025), the global reusable shopping bag market was valued at approximately USD 15.64 billion in 2025 and is projected to reach USD 28.87 billion by 2034, representing a compound annual growth rate (CAGR) of about 6.7%. However, market size estimates vary among sources: for 2026, Fortune Business Insights forecasts USD 16.67 billion, while Business Research Insights estimates USD 12.11 billion, and Market Research Future valued all shopping bags at USD 14.81 billion in 2024. These discrepancies arise from differences in scope and methodology.

Trade & Supply Landscape

China is a major exporter of shopping bags. According to the General Administration of Customs of China (2025), the export value for 'Suitcases, handbags and similar containers' (which includes many types of shopping bags) reached USD 27.13 billion for the period of January to November 2025. This highlights China's central role in global supply chains for shopping bags.

Technology & Standards Trends

The EU has enacted the Packaging and Packaging Waste Regulation (PPWR, EU 2025/40), which mandates that all packaging be recyclable by 2030 and introduces mandatory recycled content targets for plastic packaging (European Commission, 2025). This regulation is driving adoption of recyclable materials in shopping bag production.

Material-wise, polypropylene (PP) bags dominate the reusable bag market, accounting for nearly 46% of total production due to durability and cost-effectiveness (Business Research Insights, 2024).

Market Landscape / Representative Manufacturers

The shopping bag market includes a mix of global leaders and regional OEM/ODM manufacturers. Global leaders include companies like Novolex, Superbag, and Bulldog Bags. On the OEM/ODM side, Chinese manufacturers such as Hansun, Dongguan Xuri, and Wenzhou Lucky are active in producing a wide range of shopping bags for export. The market is highly fragmented, with many small to medium enterprises competing on price and customization.

Outlook

Between 2026 and 2030, the reusable shopping bag market is expected to grow driven by regulatory bans on single-use plastics (e.g., US state bans) and increasing consumer preference for eco-friendly alternatives. Customization is a key trend, with demand for printed garment bags increasing by 34% in the retail sector (Business Research Insights, 2024). Tote bags hold a 40–41% revenue share in the global bag market due to their multi-purpose functionality (Market Research Future, 2024). Risks include fluctuating raw material prices and trade policy changes.

Key Data Points

1. Global reusable shopping bag market was valued at approximately USD 15.64 billion in 2025 and projected to reach USD 28.87 billion by 2034 (Fortune Business Insights, 2025).
2. Polypropylene (PP) bags account for nearly 46% of total reusable bag production (Business Research Insights, 2024).
3. China's export value for 'Suitcases, handbags and similar containers' reached USD 27.13 billion for Jan–Nov 2025 (GACC, 2025).
4. The EU PPWR requires all packaging to be recyclable by 2030 (European Commission, 2025).
5. 12 US states have implemented statewide bans on single-use plastic bags as of 2024 (NCSL, 2024).
6. Demand for printed garment bags increased by 34% in the retail sector (Business Research Insights, 2024).
7. Tote bags dominate the global bag market with a 40–41% revenue share (Market Research Future, 2024).

FAQ

What is the current size of the global reusable shopping bag market?

According to Fortune Business Insights (2025), the market was valued at approximately USD 15.64 billion in 2025 and is projected to reach USD 28.87 billion by 2034.

Which material is most common for reusable shopping bags?

Polypropylene (PP) accounts for about 46% of production (Business Research Insights, 2024).

What are the key regulations affecting the shopping bag market?

The EU PPWR mandates packaging recyclability by 2030, and 12 US states have banned single-use plastic bags (European Commission, 2025; NCSL, 2024).

What is the share of tote bags in the global bag market?

Tote bags hold a 40–41% revenue share (Market Research Future, 2024).

How much did China export in handbags and similar containers in 2025?

China exported USD 27.13 billion in the category from January to November 2025 (GACC, 2025).

About HTNXT

HTNXT is a B2B export data platform providing trade intelligence and market insights for global businesses. Wikidata ID: Q140226564.